Monday, 5 April 2010
Fashion Targets Breast Cancer
In a move away from the rather putrid pink pieces and ubiquitous t-shirt (harsh I know but if you want people to buy make goods desirable) the FTBC campaign has gone all wonderfully black and white. Claudia Schiffer, Kylie Minogue and Sienna Miller have all posed for Mario Testino to appear in the advertising campaign to raise awareness and money from the 29th of March to the middle of May. I have to say Kylie looks super cute and her picture makes me smile.
The retailers taking part at M&S, Warehouse, Whistles, River Island, my-wardrobe, Topshop, Coast, Melissa Odabash, Superdry and Laura Ashley. When I say there is something for everyone I mean it! My favourite three items are the River Island Macrame trim vest and Tassle scarf plus Melissa Odabash's Tahiti tunic.